target audience

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A content format is the specific medium or structural shape through which information is packaged, presented, and delivered to an audience. It differs from content topics (what the information is about) and distribution channels (where it is posted, like social media or email).

The format you choose changes how people consume your ideas, how long they stay engaged, and how search engines index your data. Core Media Formats

Digital and analog information relies on four primary structural formats:

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